By Alan Smithson

Continued from Part I here.

HOW DO I GET STARTED

Things are happening fast and you will need to get started immediately if you want to keep pace with your customers and competitors. Here is a quick resource list that will help you learn more about The Metaverse and how you can leverage the underlying technologies immediately creating value for your organization.

3D models — Are the backbone of all immersive content. These can be made or captured in 6 ways, each with different levels of cost, skill and utility. Don’t worry if you don’t understand this, here is an Intro to 3D video explainer to help.

1. 3D Modelling (Blender, Maya, Cinema 4D)
2. CAD Modelling (AutoCAD, Solidworks)
3. Photogrammetry (Capturing Reality)
4. Professional LiDAR (BLK360)
5. Consumer LiDAR (Samsung S20+/S21, iPhone 12/13 Pro, iPad Pro)
6. 3D Asset Stores (Sketchfab, Turbosquid, CG Trader)

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Continue reading here: A Brand Guide to The Metaverse Part II