By Abi Millar The realisation of an immersive virtual world for medical training relies on the maturity of AR and VR technologies. Medical training – and particularly surgical training – has long been a high-stakes game. Simply put, it’s difficult to gain familiarity with the body without access to actual bodies. That isn’t always straightforward…

By Kyle Melnick Immersive tech could prove vital in emergency situations where every second counts. Emergency medical technicians (EMT) in Japan are being equipped with augmented reality (AR) glasses as part of a trial program designed to highlight the benefits of immersive technology in emergency medical situations, and the results may be promising.

iHeartMedia debuted iHeartLand, a state-of-the-art, always-on entertainment space where music and gaming collide. Built using Fortnite’s Creative toolset, iHeartLand combines compelling gameplay with a persistent cadence of entertaining events, programming and one-of-a-kind fan experiences. Fans can check out iHeartLand and the all-new State Farm Park now in Fortnite with more exciting metaverse integrations coming soon.

By Cynthia Littleton Stoner Cats, CryptoPunks and Bored Apes. Blockchains and metaverses. Crypto-currencies and non-fungible tokens.

MetaMetaverse is a platform for creating your own metaverse. Each metaverse functions as a virtual society and has its own games, interactive experiences, economy, and governance. These metaverses are constructed with metameta lang, the layer 1 protocol for metaverse interoperability. Table of Contents What are voxels What is the difference between voxel and pixel art? What…

By Tim O’Reilly The metaphors we use to describe new technology constrain how we think about it, and, like an out-of-date map, often lead us astray. So it is with the metaverse. Some people seem to think of it as a kind of real estate, complete with land grabs and the attempt to bring traffic to whatever…

By Lori Perri Emerging technologies for 2022 fit into three main themes: evolving/expanding immersive experiences, accelerated artificial intelligence automation, and optimized technologist delivery.

by Greg Cross Soul Machines’ autonomously animated Digital Twins allow celebrity brands to expand their reach in digital worlds

By Andrea Park In just the last few years, virtual reality technology has morphed from a science-fiction pipe dream to a widely used tool in gaming, workforce training and, increasingly, healthcare. VR headsets are already being used to conduct routine vision tests, treat conditions ranging from lazy eye to lower back pain and, perhaps most impressively, provide both…

By Eli Tan The platform is looking to bring interoperability to an array of virtual worlds. With a plethora of metaverses (and even a MetaMetaverse) emerging in recent months, there are now things to do in virtual worlds, but a clean, easy-to-use search tool for finding them remains elusive.

By Gary Drenik The growth of the Metaverse over the past 12 months is nothing less than astonishing. For that reason, there’s no better time than now for marketing professionals to get serious about the opportunities available to them. But there’s a problem: many of these marketers are unsure of whether or not to buy…

By Dmytro Spilka The past 12 months have taught us that the metaverse is regarded by many as the next major frontier for tech. The furor caused by Facebook’s conspicuous rebranding to Meta has shown that the 21st century’s biggest technological space race will be fought on the battlegrounds of Wall Street — but the stock market…

By Cliff Saran The so-called metaverse is years away, but many businesses are keen to ride the industry hype in a bid to benefit from first-mover advantage

By Janko Roettgers and Nick Statt Hi, and welcome to Protocol Entertainment, your guide to the business of the gaming and media industries. Today, we’re taking a look at new survey results about brands in the metaverse, Tim Cook’s new comments on augmented reality and the controversy surrounding Saudi investors tapping into the game industry.

Connecting the physical world—which has already been painted with multiple, disparate layers of data—to the virtual Metaverse takes a very capable and visionary company. EDX has excelled beyond that mission and developed toolsets that enable Industry 4.0 to toggle between EDX’s virtual digital twin and the physical location of any latitude/longitude on Earth. This overview…

By Eswar Prasad Money is one of humankind’s most remarkable innovations. It makes it possible to trade products and services across great geographic distances, between people who may not know each other and have no particular reason to trust each other. It can even be used to transfer wealth and resources over time. Without money,…

By Tony Parisi Standards for the Metaverse aren’t just about interoperability; they’re about creating content that stands the test of time. Creators, how many times has this happened to you: your content stops working because the software company that makes the tool you used to create it went out of business? Or discontinued the product…

By George Lawton The universal scene description (USD) language and format are rapidly being adopted as a Rosetta stone to translate data among 3D tools, game engines, digital twins and ecommerce offerings. It still has a way to go, but, it’s the best hope the industry has to unify workflows and user experiences across the…

By Lucy Maguire The virtual universe explored at Metaverse Fashion Week is connected to the physical world, with potential for huge overlap. Is it just a marketing opportunity for luxury brands, or a path to significant new sales? Kanye West’s Yeezy Gap Engineered by Balenciaga drop was a talking point this February, in design terms…

By Jeff Wilser The chief metaverse officer of Futures Intelligence Group has worked in metaverse-related fields for nearly a decade – i.e. since the dawn of meta-time. Clinique had a problem. The brand wanted to “enter the metaverse,” but it didn’t want to do so in a way that was cringey. So, it called a…