Category: News
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The Metaverse Could Be Tech’s Next Trillion-Dollar Opportunity: These Are The Companies Making It A Reality
The metaverse is one of the hottest buzzwords in tech, and this far-reaching vision of a next-gen internet will rely upon an entire ecosystem of companies to make it a reality. We cut through the noise to explain what the metaverse is, how it’s being built, and who’s building it. The business world is obsessed…
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The Metaverse Could Radically Reshape Fashion
By Rosalind Jana Garments that dissolve in water, change color, or sprout wings could thrive in Web3—and inspire a new era of design IRL.
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Omdia Research Reveals 12.5 Million Consumer VR Headsets Sold In 2021 With Content Spend Exceeding $2bn
By George Jijiashvili The hardware and software value of the consumer VR market will grow from $6.4bn in 2021 to $16bn in 2026. Over at Omdia, we’ve published new research which indicates that the consumer virtual reality (VR) market will be worth $16bn by 2026, a 148% increase on 2021.
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How An NFT Pivot Turned A Tiny Mobile Game Company Into A Multibillion-Dollar Powerhouse
By Justin Birnbaum Yat Siu is exhausted. The 49-year-old Austrian-born, Hong Kong-based exec isn’t sleeping more than a few hours a night these days but can’t stop himself from jumping into high gear when asked about his blockchain gaming business, Animoca Brands. Sporting a hooded black jacket and half-rimmed glasses, he wildly gesticulates as he…
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XR Connections Ep.20 – Deborah Worrell of Virtual Reality Marketing
XR Connections covers Extended Reality (XR – AR – VR – MR), providing a weekly guide to items of interest in the worlds of Augmented Reality, Virtual Reality, and Mixed Reality. Hosted by Liam James O’Malley of Mars and Mercury – XR Strategy and Intelligence.
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6 Reasons why virtual influencers will be essential for social media and metaverse strategies
By Dr. Joachim Scholz Virtual influencers outperform their traditional counterparts on these six brand benefits Virtual influencers are one of the newest and weirdest trends of influencer marketing. And I believe they will soon be critical for brands’ digital, social media, and metaverse strategies.
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Metaverse for Business: Top 10 of VR 2021
With 3000+ member companies and more than 500 case studies, we keep a close eye on all things Metaverse, Virtual and Augmented Reality at Virtual Reality Marketing. As we move into 2022, we want to be a guide to the business Metaverse and share our favorite examples of great VR experiences across most business verticals…
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Metaverse for Business: Top 10 of AR 2021
With 3000+ member companies and more than 500 case studies, we keep a close eye on all things Metaverse, Virtual and Augmented Reality at Virtual Reality Marketing. As we move into 2022, we want to be a guide to the business Metaverse. We previously shared our top 10 of VR for 2021. And today, we’re…
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Welcome to the New Virtual Reality Marketing
VRM 2021 – Fresh. Smart. Useful. The new VirtualRealityMarketing.com is a comprehensive resource on the global XR industry featuring a database of over 3000 XR companies, 500+ case studies, useful guides and articles, bi-weekly newsletter and a personalized referral service. All for free for our readers, users and visitors. VRM’s vision is to deliver value…
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We invite you to the Global Summit Networking Lounge
At Virtual Reality Marketing, we are passionate about the potential of immersive technologies, and its potential to engage new audiences in new and exciting ways. From virtual reality experiences that let people see the insides of a new car, to augmented reality campaigns that showcase the potential of 5G – the possibilities are endless, and…
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How VR is helping hospitals fight COVID19
As COVID19 overwhelms health care systems all over the world Virtual Reality has become a vital tool in the training of urgently needed medical staff. -VR is fantastic for getting people through training efficiently and effectively, says Dr. Jack Pottle.
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What is Your Vision of Perfect VR?
The VR Expert Panel consists of some of the industry’s leading VR creatives, working on projects for the world’s biggest brands and organizations. Here they share their thoughts on all things VR. Do you have a question for The VR Expert Panel? Send it to hello@virtualrealitymarketing.com.
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Top 10 AR Experiences of 2019
With 2400 member companies Virtual Reality Marketing is the World’s biggest business directory of VR, AR and 360 video studios. We keep a close eye on all things XR and help connect brands with the right studio for their marketing and corporate training projects.
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Top 10 VR Experiences of 2019
With 2400 member companies Virtual Reality Marketing is the World’s biggest business directory of VR, AR and 360 video studios. We keep a close eye on all things XR and help connect brands with the right studio for their marketing and corporate training projects.
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Top 10 VR Experiences of 2018
Virtual Reality Marketing is a business directory for brands in search of VR studios. We now count 1800 talented VR producers from all over the World as our members.