Tag: Marketing
-

Burn That Ad
Burger King is the second largest fast food chain in the world, with over 15,000 restaurants in more than 100 countries and an average 11 million customers every day. Burger King’s flagship product is the Whopper sandwich. CREATIVE CHALLENGE The action was intended to advertise BK Express, the chain’s system that allows ordering online…
-

Pagani Huayra Roadster AR
In a unique partnership, Meta, ZeroLight, and Ultrahaptics create an award-winning experience for CES. CES 2018 saw Meta, Ultrahaptics and ZeroLight debut a new collaboration, allowing attendees to see, hear and feel a highly detailed holographic Pagani Huayra Roadster. Combining market-leading graphics and mid-air haptic feedback via an advanced augmented reality (AR) headset, this experience…
-

The Intelligent Car Configurator Concept
ZeroLight and Porsche redefine the automotive customer journey at Startup Autobahn. Driving engagement through personalisation When delivered at scale, personalisation will enable brands and their dealers to build and nurture a unique and ongoing relationship with each of their customers, increasing sales by more than 10% (McKinsey) and improving customer experiences at every single touchpoint.…
-

BMW M Drive Tour Virtual Experience
The BMW M Drive Tour is a series of premium events allowing current and prospective BMW customers to drive the complete portfolio of BMW’s signature M vehicles around Europe’s iconic race tracks. In doing so, they fully discover the capabilities of the BMW M brand. BMW were keen to explore how they could enhance the…
-

Compass Polish AR app
The AR applications that BLUF have developed accelerate the work process, help with learning and training or put a smile on the face of the customer!
-

Woodside Park Game
This was one of Line Creative’s earliest VR projects for architecture. It ended up winning 1st place on the 2018’ CGArchitect award for Unreal Studio Experience (Film) category.
-

Hermès: Hors Les Murs
A Stunning VR Experience Explores the First Crystal Maker in Continental Europe From November 18th – 26th, 2016, Le Carreau du Temple in Paris hosted “Hermès hors les murs,” an itinerant celebration of craftsmanship. At the event, first established in 2011, artisans from ten Hermès métiers met the public and share their expertise, experience and…
-

Nofruit Designs Viewer
Nofruit is an online webshop for custom designed indoor & outdoor pillows, furniture and lamps. With the online editor, customers can create a design of their own liking, adjusting almost every aspect of the design.
-

Aimpoint – Targeting the Future
An ethical hunting simulation, providing a perfect training situation for hunters. The simulator, together with a web and app game, generated a profitable and efficient platform for both sales and brand positioning. Assignment: To create an environment showing the quality and precision of Aimpoint’s red dot sights for hunting. But also, to provide a platform…
-

Yara – Selling a Product through MR
A creative and lifelike product presentation that through VR and MR lets farmers experience a modern way to fertilize their fields in a more efficient way. Project: To make customers and potential customers within agriculture understand the benefits of, and start to use Yara’s innovation the N-sensor.
-

VR App for BMW Motorrad
The application is a virtual presentation of the latest S 1000 RR model, a high speed motorcycle from the BMW Group. In its third generation, the new bike has significantly improved performance over its predecessors due to a series of highly innovative changes to its motor. The two scenes of the application illustrate these changes…
-

Audi Enter Sandbox
Audi Norway have teamed up with creative agency, Pol, and digital production house, MediaMonks, to bring car enthusiasts back to the sandpit for a trailblazing VR driving experience. By combining physical installation with virtual reality, customers can test-drive the new Audi Q5 on their own self-made track in the Sandbox 2.0. The experience invites the…
-

Audi Quattro Coaster
Audi Norway has released the Audi quattro coaster AR app, making it possible for anyone to have an Audi quattro model in their driveway at any time. The app provides an interactive experience triggered by its latest television commercial. In a move to show that Audi’s technological edge is not just in its cars but…
-

British Airways Club Suite VR
Summary British Airways wanted to bring their new Club Suite to life in VR, using this interactive medium to celebrate the plethora of new features that their Business Class passengers on the Airbus A350-1000 will be able to enjoy.
-

3D Food and Drink Interactive Solutions
3D Food And Drink: Solving the Limitations of Print Menus Imagine walking into a new restaurant, viewing the menu, and having any questions about the food items answered at the push of a button. This is the kind of transformative dining experience that Toronto-based augmented reality (AR) agency Upcoming Media Inc. is creating with 3D…
-

Snapchat Nike AR Lebron James
Project Brief Fishermen Labs was approached by Nike to create a one of a kind AR experience to welcome LeBron James to Los Angeles. The Client asked to create a unique moment for shoppers at the Foot Locker House of Hoops in Hollywood by bringing LeBron to life through the use of a…
-

Visa: Shoot for the Starz
BRIEF INITION were delighted to work with Visa to develop an interactive solution that would engage guests and fans at the renowned FIFA World Cup 2018 event in Moscow. Using technology to add interest, Visa wanted to offer a unique experience. The brief was fairly open, but the solution needed to: reflect the Visa…
-

PearsonLloyd Economy Class Seat VR
BRINGING PEARSONLLOYD’S ECONOMY CLASS SEAT TO LIFE IN VR PearsonLloyd commissioned Neutral Digital to create a virtual reality replica of their Economy Class seat. The space of the cabin and the materials are the essence of this experience, which also boasts a number of fun interactive elements. “Thanks to their architectural…
-

Adidas Tour360 AR
Gate Reality teamed up with PGA Pro Patrick Keenan as part of the AR experience of the adidas golf’s brand new TOUR360 app. Users get to explore adidas golf’s most popular shoe close up wherever they are, and see a PGA golfer take a swing on their desk. View full behind the scene video…
-

Sabal Development: VR Experiences
SPINE was recently contracted by Sabal Development to produce VR Experiences for eight contemporary residences. This cutting-edge, immersive solution allowed for our developer client to engage with the architect, interior designer, & landscape architect throughout the design process. It also gave them the freedom to make the necessary adjustments prior to construction (saving on added…